{"id":153,"date":"2026-08-08T14:17:35","date_gmt":"2026-08-08T14:17:35","guid":{"rendered":"https:\/\/www.mindrush.co\/client-stories\/michelin-3d-filling\/"},"modified":"2026-09-14T16:57:52","modified_gmt":"2026-09-14T16:57:52","slug":"michelin-3d-filling","status":"publish","type":"client_story","link":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/","title":{"rendered":"Michelin 3d filling"},"content":{"rendered":"<section class=\"relative flex flex-col items-center overflow-hidden text-center text-white header-offset min-h-[420px] justify-center pb-10 lg:min-h-[500px] wp-block-mindrush-hero\">\n                <img decoding=\"async\" width=\"1920\" height=\"556\" src=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-1920x556.jpg\" class=\"absolute inset-0 size-full object-cover\" alt=\"\" sizes=\"100vw\" aria-hidden=\"true\" loading=\"eager\" fetchpriority=\"high\" srcset=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-1920x556.jpg 1920w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-300x87.jpg 300w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-1024x296.jpg 1024w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-768x222.jpg 768w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-1536x444.jpg 1536w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-2048x593.jpg 2048w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/hero-client-stories-1600x463.jpg 1600w\" \/>        <div class=\"absolute inset-0 bg-dark-grey\/20\" aria-hidden=\"true\"><\/div>\n        <div class=\"relative flex w-full max-w-(--wp--style--global--content-size) flex-col items-center px-5 gap-2.5\">\n        <div class=\"flex w-full flex-col items-center gap-5 \">\n                                            <h1 class=\"rich-title mobile-break w-full text-heading-2 font-bold\"><strong>Client stories<\/strong> speak for themselves.<\/h1>\n                                        <p class=\"w-full text-paragraph-m lg:text-paragraph-l\">Real challenges. Real execution. Real impact.<\/p>\n                    <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"bg-black wp-block-mindrush-story-header\">\n        <div class=\"flex flex-col gap-10 px-5 pb-[70px] lg:flex-row lg:gap-[60px] lg:pb-0 lg:pe-0 lg:ps-[max(10px,calc((100%-var(--wp--style--global--content-size))\/2))]\">\n        <div class=\"flex flex-col gap-[50px] py-10 lg:w-[600px] lg:shrink-0 lg:gap-20\">\n                            <a href=\"https:\/\/www.mindrush.co\/en\/client-stories\/\"\n   class=\"flex items-center gap-2.5 self-start text-paragraph-s underline decoration-from-font underline-offset-1 [text-underline-position:from-font] transition duration-150 hover:text-purple \">\n    <svg viewBox=\"0 0 20.5 7.36396\" class=\"pointer-events-none block w-5 shrink-0 -scale-x-100 rtl:scale-x-100\" aria-hidden=\"true\">\n        <path d=\"M20.3536 4.03553C20.5488 3.84027 20.5488 3.52369 20.3536 3.32843L17.1716 0.146447C16.9763 -0.0488155 16.6597 -0.0488155 16.4645 0.146447C16.2692 0.341709 16.2692 0.658291 16.4645 0.853554L19.2929 3.68198L16.4645 6.51041C16.2692 6.70567 16.2692 7.02225 16.4645 7.21751C16.6597 7.41278 16.9763 7.41278 17.1716 7.21751L20.3536 4.03553ZM0 3.68198V4.18198H20V3.68198V3.18198H0V3.68198Z\" fill=\"currentColor\"\/>\n    <\/svg>\n    Back to other client stories<\/a>\n            \n            <div class=\"flex flex-col gap-10 lg:gap-[60px]\">\n                <div class=\"flex flex-col gap-5\">\n                                            <p class=\"text-paragraph-s uppercase text-purple\"><bdi>Deeptech \/ Industry<\/bdi><\/p>\n                                        <div class=\"flex flex-col gap-[5px]\">\n                        <h1 class=\"text-heading-2 font-bold\"><bdi>Michelin 3d filling<\/bdi><\/h1>\n                                                    <p class=\"text-paragraph-m\"><bdi>Accelerating the go-to-market of a deeptech innovation<\/bdi><\/p>\n                                            <\/div>\n                <\/div>\n\n                                    <div class=\"flex flex-col gap-5\">\n                        <h2 class=\"text-heading-3 font-bold text-purple\">Challenge<\/h2>\n                        <div class=\"rich-body mx-2.5 border-s border-current ps-[30px] text-paragraph-s\">\n                            <p>Transform a Michelin R&amp;D innovation into a market-ready solution for the low-carbon construction industry.<\/p>\n<p>From:<\/p>\n<ul>\n<li>a technology-driven approach,<\/li>\n<li>to a credible business and go-to-market strategy.<\/li>\n<\/ul>\n                        <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n\n                    <div class=\"aspect-[624\/600] w-full overflow-hidden lg:aspect-auto lg:h-[600px] lg:flex-1\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"900\" src=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin-1600x900.jpg\" class=\"size-full object-cover wp-post-image\" alt=\"\" sizes=\"auto, (min-width: 64rem) 50vw, 100vw\" srcset=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin-1600x900.jpg 1600w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin-300x169.jpg 300w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin-1024x576.jpg 1024w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin-768x432.jpg 768w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin-1536x864.jpg 1536w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin.jpg 1920w\" \/>            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"bg-black text-white wp-block-mindrush-media-text\">\n    <div class=\"mx-auto box-content flex max-w-(--wp--style--global--content-size) flex-col gap-10 px-5 py-[70px] lg:items-stretch lg:gap-[60px] lg:px-2.5 lg:py-[90px] lg:flex-row\">\n                    <div class=\"aspect-[790\/548] w-full overflow-hidden lg:aspect-auto lg:min-h-[548px] lg:flex-[1_1_790px]\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1600\" height=\"1066\" src=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-1600x1066.jpeg\" class=\"size-full object-cover grayscale\" alt=\"\" sizes=\"auto, (min-width: 64rem) 790px, 100vw\" srcset=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-1600x1066.jpeg 1600w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-300x200.jpeg 300w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-1024x683.jpeg 1024w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-768x512.jpeg 768w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-1536x1024.jpeg 1536w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-1920x1280.jpeg 1920w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe-1200x800.jpeg 1200w, https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/5-sim-centers-across-europe.jpeg 2048w\" \/>            <\/div>\n        \n        <div class=\"flex min-w-0 flex-col gap-5 lg:flex-[1_1_398px]\">\n                            <h2 class=\"rich-title text-heading-2 font-bold\"><strong>TARGET EUROPEAN MARKET: <\/strong>\u20ac400M WITHIN 5 YEARS<\/h2>\n                                                    <div class=\"flex flex-col gap-5 text-paragraph-m\">\n                                            <p><bdi>DECARBONIZATION \u00b7 CONSTRUCTION \u00b7 NEW MATERIALS<\/bdi><\/p>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/section>\n\n\n<section class=\"bg-black wp-block-mindrush-timeline\">\n    <div class=\"box-content flex flex-col gap-[50px] px-5 py-[70px] lg:max-w-[1370px] lg:flex-row lg:items-start lg:gap-[150px] lg:py-[90px] lg:pe-2.5 lg:ps-[max(10px,calc((100%-var(--wp--style--global--content-size))\/2))]\">\n                <div class=\"story-timeline lg:min-w-[380px] lg:flex-1\">\n            <div class=\"acf-innerblocks-container\">\n<div class=\"flex flex-col gap-2.5 lg:flex-row lg:gap-10 wp-block-mindrush-timeline-step\">\n            <p class=\"ps-[50px] text-paragraph-m uppercase lg:w-[110px] lg:shrink-0 lg:ps-0\"><bdi>Day 1<\/bdi><\/p>\n        <div class=\"flex gap-[30px]\">\n        <span class=\"story-rail shrink-0\" aria-hidden=\"true\">\n            <span class=\"block size-5 rounded-full bg-white\"><\/span>\n        <\/span>\n        <div class=\"flex flex-col gap-2.5\">\n                            <h3 class=\"text-heading-3 font-bold uppercase\"><bdi>Reveal<\/bdi><\/h3>\n                                        <p class=\"text-paragraph-m\"><bdi>Value chain structuring &amp; market validation<\/bdi><\/p>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"flex flex-col gap-2.5 lg:flex-row lg:gap-10 wp-block-mindrush-timeline-step\">\n            <p class=\"ps-[50px] text-paragraph-m uppercase lg:w-[110px] lg:shrink-0 lg:ps-0\"><bdi>1 month<\/bdi><\/p>\n        <div class=\"flex gap-[30px]\">\n        <span class=\"story-rail shrink-0\" aria-hidden=\"true\">\n            <span class=\"block size-5 rounded-full bg-white\"><\/span>\n        <\/span>\n        <div class=\"flex flex-col gap-2.5\">\n                            <h3 class=\"text-heading-3 font-bold uppercase\"><bdi>Structure<\/bdi><\/h3>\n                                        <p class=\"text-paragraph-m\"><bdi>12 interviews with strategic decision-makers in the construction sector<\/bdi><\/p>\n                    <\/div>\n    <\/div>\n<\/div>\n\n\n<div class=\"flex flex-col gap-2.5 lg:flex-row lg:gap-10 wp-block-mindrush-timeline-step\">\n            <p class=\"ps-[50px] text-paragraph-m uppercase lg:w-[110px] lg:shrink-0 lg:ps-0\"><bdi>50 days<\/bdi><\/p>\n        <div class=\"flex gap-[30px]\">\n        <span class=\"story-rail shrink-0\" aria-hidden=\"true\">\n            <span class=\"block size-5 rounded-full bg-white\"><\/span>\n        <\/span>\n        <div class=\"flex flex-col gap-2.5\">\n                            <h3 class=\"text-heading-3 font-bold uppercase\"><bdi>Activate<\/bdi><\/h3>\n                                        <p class=\"text-paragraph-m\"><bdi>First commercial deal signed &amp; qualified pipeline activated<\/bdi><\/p>\n                    <\/div>\n    <\/div>\n<\/div>\n\n<\/div>\n        <\/div>\n\n                    <div class=\"flex flex-col gap-10 bg-dark-grey p-[30px] lg:w-[620px] lg:self-stretch lg:px-[60px] lg:py-20\">\n                                    <h2 class=\"rich-title text-heading-2 font-bold\"><strong>mindrush<\/strong> engagement<\/h2>\n                                                    <div class=\"story-bullets story-panel-bullets text-paragraph-m\"><ul>\n<li>Business model structuring<\/li>\n<li>European market analysis<\/li>\n<li>Identification of priority segments<\/li>\n<li>Strategic partner mapping<\/li>\n<li>Activation of initial business pilots<\/li>\n<\/ul>\n<\/div>\n                            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"bg-black wp-block-mindrush-story-figures\">\n    <div class=\"mx-auto box-content flex max-w-(--wp--style--global--content-size) flex-col gap-10 px-5 py-[70px] lg:px-2.5 lg:pt-[120px] lg:pb-[90px]\">\n                    <div class=\"flex flex-col gap-10 border-b border-purple-muted pb-10 lg:flex-row lg:items-start lg:gap-[60px] lg:pb-[60px]\">\n                                    <div class=\"flex flex-col gap-5 lg:flex-1\">\n                                                    <h2 class=\"story-skills-title rich-title font-bold lg:max-w-[328px]\"><strong>Liquid workforce<\/strong> deployed<\/h2>\n                                                <div class=\"story-bullets text-paragraph-m font-bold\"><ul>\n<li>Industry Expert<\/li>\n<li>Strategy<\/li>\n<li>Go-to-Market<\/li>\n<li>Marketing<\/li>\n<\/ul>\n<\/div>\n                    <\/div>\n                \n                                    <div class=\"hidden self-stretch border-s border-purple-muted lg:block\" aria-hidden=\"true\"><\/div>\n                    <div class=\"flex flex-col justify-center gap-2.5 lg:flex-1 lg:self-stretch\">\n                        <p class=\"font-bold uppercase\">\n                            <span class=\"text-story-figure\" dir=\"ltr\">\u20ac15M+<\/span>\n                                                            <br><span class=\"text-heading-2 text-purple\"><bdi>qualified sales pipeline<\/bdi><\/span>\n                                                    <\/p>\n                                                    <p class=\"text-paragraph-m\"><bdi>generated during the exploratory phase<\/bdi><\/p>\n                                            <\/div>\n                            <\/div>\n        \n                    <div class=\"flex flex-col gap-5\">\n                                    <h2 class=\"story-impact-title rich-title font-bold uppercase\"><strong>Business<\/strong> impact<\/h2>\n                                <div class=\"story-bullets story-impact text-paragraph-m\"><ul>\n<li>First commercial agreement secured<\/li>\n<li>Market validation completed<\/li>\n<li>Strategic decision-makers engaged<\/li>\n<li>Industrial partnerships activated<\/li>\n<\/ul>\n<\/div>\n            <\/div>\n            <\/div>\n<\/section>\n\n\n<section class=\"bg-dark-grey text-white wp-block-mindrush-cta-image-text\">\n    <div class=\"mx-auto box-content flex max-w-(--wp--style--global--content-size) flex-col gap-10 px-5 lg:flex-row lg:items-start lg:gap-[60px] lg:px-2.5 pt-[35px] pb-[70px] lg:pt-[60px] lg:pb-[120px]\">\n        <div class=\"flex flex-1 flex-col items-start gap-10 lg:min-w-[400px] lg:gap-[60px]\">\n            <div class=\"flex flex-col gap-5\">\n                                    <h2 class=\"rich-title text-heading-2 font-bold\"><strong>Want to become our<\/strong> next success story?<\/h2>\n                                                                        <div class=\"cta-lead flex flex-col gap-2.5 text-paragraph-m\">\n                                                    <p><bdi>Every story started with a conversation.<\/bdi><\/p>\n                                                    <p><bdi>Tell us about your challenge, and we&#039;ll show you exactly how mindrush&#039;s Liquid Workforce would tackle it \u2014 no obligation, no slide deck.<\/bdi><\/p>\n                                            <\/div>\n                                            <\/div>\n            <a href=\"\/en\/contact\/\"   class=\"inline-flex items-center justify-center gap-2.5 rounded-[6px] border border-transparent py-2.5 transition duration-150 hover:bg-transparent px-[30px] text-paragraph-s bg-purple text-white hover:border-purple hover:text-purple \">\n    <span>Let&#039;s talk<\/span>\n                    <svg viewBox=\"0 0 10.5 7.36396\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n             class=\"pointer-events-none block w-2.5 shrink-0 rtl:-scale-x-100\" aria-hidden=\"true\">\n            <path d=\"M10.3536 4.03553C10.5488 3.84027 10.5488 3.52369 10.3536 3.32843L7.17157 0.146447C6.97631 -0.0488155 6.65973 -0.0488155 6.46447 0.146447C6.2692 0.341709 6.2692 0.658291 6.46447 0.853554L9.29289 3.68198L6.46447 6.51041C6.2692 6.70567 6.2692 7.02225 6.46447 7.21751C6.65973 7.41278 6.97631 7.41278 7.17157 7.21751L10.3536 4.03553ZM0 3.68198V4.18198H10V3.68198V3.18198H0V3.68198Z\" fill=\"currentColor\"\/>\n        <\/svg>\n    <\/a>\n        <\/div>\n                    <div class=\"relative min-h-60 w-full overflow-hidden lg:min-h-0 lg:w-[600px] lg:self-stretch\">\n                <img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/cta-stories-1200x800.jpg\" class=\"absolute inset-0 size-full object-cover grayscale\" alt=\"\" sizes=\"auto, (min-width: 1024px) 600px, 100vw\" \/>            <\/div>\n            <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Transforming a michelin R&#038;D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.<\/p>\n","protected":false},"featured_media":129,"menu_order":1,"template":"","story_industry":[39],"story_challenge":[28],"story_country":[29],"class_list":["post-153","client_story","type-client_story","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Michelin 3d filling - mindrush<\/title>\n<meta name=\"description\" content=\"Transforming a michelin R&amp;D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Michelin 3d filling - mindrush\" \/>\n<meta property=\"og:description\" content=\"Transforming a michelin R&amp;D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/\" \/>\n<meta property=\"og:site_name\" content=\"mindrush\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-14T16:57:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/\",\"url\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/\",\"name\":\"Michelin 3d filling - mindrush\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.mindrush.co\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/story-michelin.jpg\",\"datePublished\":\"2026-08-08T14:17:35+00:00\",\"dateModified\":\"2026-09-14T16:57:52+00:00\",\"description\":\"Transforming a michelin R&D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.mindrush.co\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/story-michelin.jpg\",\"contentUrl\":\"https:\\\/\\\/www.mindrush.co\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/story-michelin.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/client-stories\\\/michelin-3d-filling\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Michelin 3d filling\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/\",\"name\":\"mindrush\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/#organization\",\"name\":\"mindrush\",\"url\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.mindrush.co\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/web-app-manifest-512x512-1.png\",\"contentUrl\":\"https:\\\/\\\/www.mindrush.co\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/web-app-manifest-512x512-1.png\",\"width\":512,\"height\":512,\"caption\":\"mindrush\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mindrush.co\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/mindrush-consulting\\\/\",\"https:\\\/\\\/mindrush.medium.com\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Michelin 3d filling - mindrush","description":"Transforming a michelin R&D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/","og_locale":"en_US","og_type":"article","og_title":"Michelin 3d filling - mindrush","og_description":"Transforming a michelin R&D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.","og_url":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/","og_site_name":"mindrush","article_modified_time":"2026-09-14T16:57:52+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/","url":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/","name":"Michelin 3d filling - mindrush","isPartOf":{"@id":"https:\/\/www.mindrush.co\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/#primaryimage"},"image":{"@id":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin.jpg","datePublished":"2026-08-08T14:17:35+00:00","dateModified":"2026-09-14T16:57:52+00:00","description":"Transforming a michelin R&D innovation into a market-ready solution for the low-carbon construction industry. From a technology-driven approach, to a credible business and go-to-market strategy.","breadcrumb":{"@id":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/#primaryimage","url":"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin.jpg","contentUrl":"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/story-michelin.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.mindrush.co\/en\/client-stories\/michelin-3d-filling\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mindrush.co\/en\/"},{"@type":"ListItem","position":2,"name":"Michelin 3d filling"}]},{"@type":"WebSite","@id":"https:\/\/www.mindrush.co\/en\/#website","url":"https:\/\/www.mindrush.co\/en\/","name":"mindrush","description":"","publisher":{"@id":"https:\/\/www.mindrush.co\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mindrush.co\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.mindrush.co\/en\/#organization","name":"mindrush","url":"https:\/\/www.mindrush.co\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mindrush.co\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/web-app-manifest-512x512-1.png","contentUrl":"https:\/\/www.mindrush.co\/wp-content\/uploads\/2026\/08\/web-app-manifest-512x512-1.png","width":512,"height":512,"caption":"mindrush"},"image":{"@id":"https:\/\/www.mindrush.co\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/mindrush-consulting\/","https:\/\/mindrush.medium.com\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/client_story\/153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/client_story"}],"about":[{"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/types\/client_story"}],"version-history":[{"count":9,"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/client_story\/153\/revisions"}],"predecessor-version":[{"id":1608,"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/client_story\/153\/revisions\/1608"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/media\/129"}],"wp:attachment":[{"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/media?parent=153"}],"wp:term":[{"taxonomy":"story_industry","embeddable":true,"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/story_industry?post=153"},{"taxonomy":"story_challenge","embeddable":true,"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/story_challenge?post=153"},{"taxonomy":"story_country","embeddable":true,"href":"https:\/\/www.mindrush.co\/en\/wp-json\/wp\/v2\/story_country?post=153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}